How New York Dominated Online Gambling Revenue in 2023

Photo: Nick Wang, via Unsplash

The legalization of online gambling in New York was long overdue, at least in the view of gambling companies and enthusiasts. When the tide finally turned and residents could bet legally, the online gambling business was ready to go. Many platforms jumped through many legal hoops to ensure they were certified to provide gambling services to customers in New York.

The past few years have shown that those businesses were rewarded for being first in line, as they have reaped the benefits financially.

Below is a rundown of how the growth of online gambling in New York state continued to explode in 2023.

The Popularity of Online Gambling

Whenever a state opens itself to a new market, the companies offering their services in that area may be unsure about how they will be received. The push to legalize online sports betting in New York had gathered steam for many years, but there was still some uncertainty about how the public would react to gambling legalization. Since the New York government legally permitted betting on January 8th, 2022, the state has not looked back.

Photo: Luca Bravo, via Unsplash

Betting at online casinos and sportsbooks in New York has been a game changer regarding revenues for gambling operators and state coffers. The government takes a sizeable percentage of gambling companies’ revenue in New York.

The public voted with its wallets, spending over $16 billion in sports betting in 2022. That number is likely to more than double in 2023, although the official figures are still to be released. A significant portion of that money was spent on sports betting.

How Online Betting Is Changing American Sports

Sports such as American football, basketball, and baseball are huge in the United States. Tens of millions watch events such as the Super Bowl on live television, while many more tune in through streaming services.

Legalizing sports betting in New York changed the game for sports enthusiasts. Not only could they keep up with their favorite teams, but they could even bet on their games. A New Yorker could be sitting inside Madison Square Garden watching a Knicks game and legally placing a wager on the team. That was not possible in 2021 or any previous year.

The ease of using online sports betting services and a built-in market means the industry will likely continue booming in New York. Sports betting companies are likely to rake in billions in 2023, while the market may still have scope for growth heading into the 2030s.

New Yorkers Spend Record Sums on Gambling

Photo: Aidan Howe, via Unsplash

The popularity of online sports betting and casino gambling are also fueling increases in other adjacent markets. The amount New Yorkers spend on lottery tickets and at traditional gambling venues is also rising.

As people get familiar with playing casino games on their phones and computers, they are more likely to visit a physical casino when they have a few days off from work. Effortlessly using their phones to bet on sports may even make some interested in the lottery.

The state government reported increased revenues from gambling in the 2022-2023 fiscal year. Revenues from lottery sales and takes on all gambling operations yielded 69% more revenue than the previous year.

While gambling companies are indeed profiting from being legally permitted to offer their services in New York, so is the state as a whole. The vast majority of money the state government earns through gambling taxes goes directly into the New York education system.

Online Casinos Are Becoming More Immersive

While legalization has boosted the profits of online casinos in the United States, these companies are not sitting on their laurels. The advent of new technologies, such as AI and virtual reality, will likely make the online casino and sports betting experiences even more immersive.

Customers will soon be able to use a virtual reality headset to sit in a virtual casino while playing poker, blackjack, or roulette. Within a few years, sports fans could virtually sit courtside at a basketball game while seeing real-time odds pop up on a virtual screen.

Such unique and appealing improvements to the online gambling experience will likely fuel continued growth for the industry. As more New Yorkers realize they can legally gamble and bet on sports, they will find the experience of placing bets online even more seamless, enjoyable, and immersive.

New Gambling Adventures Await

New Yorkers continued to affirm their love for online gambling with their wallets in 2023. Companies that provide sports betting and online casino services in the state earned billions, with revenue rising compared to the $16 billion earned in 2022.

With more features coming to online casinos, such as the introduction of virtual reality casinos, revenue is expected to continue rising. With more of the nation legalizing betting, its popularity among Americans is expected to reach a fever pitch by 2030.

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About the Author: Brian Novak